Cookie Policy
Last updated: 13 June 2026
This cookie policy explains how BasePropPro uses cookies and similar technologies when you visit the site. It works alongside our Privacy Policy, which sets out how we handle personal data more broadly. This policy follows guidance issued by the UK Information Commissioner’s Office (ICO) on the use of cookies under the Privacy and Electronic Communications Regulations (PECR) and the UK General Data Protection Regulation (UK GDPR).
What Cookies Are
A cookie is a small text file that a website asks your browser to store on your device. Cookies allow the site to recognise your browser between visits, remember preferences, keep certain features working and, where used, gather aggregate analytics about how the site is being used. Similar technologies include local storage, session storage and pixel tags. For simplicity we refer to all of these collectively as “cookies” in this policy.
How We Use Cookies
BasePropPro aims to use cookies sparingly. We do not use advertising cookies, behavioural-tracking cookies or cookies that build a profile of you for marketing purposes. The cookies that may be set on your device fall into a small number of categories, described below.
Strictly Necessary Cookies
These cookies are essential for the site to function. They support load-balancing, security checks, fraud prevention and the delivery of pages from our hosting infrastructure. Strictly necessary cookies do not require your consent under PECR because they are required for a service that you have actively requested by visiting the site. Disabling them is likely to break basic site functionality.
Preference Cookies
If we offer features that allow you to customise the site, such as remembering whether you prefer decimal or fractional odds in worked examples, or remembering whether you have dismissed a one-off banner, a preference cookie may be used to store that choice. Preference cookies are non-essential. They are only set after you have given consent through the cookie consent control on the site.
Analytics Cookies
If we use a privacy-respecting analytics platform to understand which articles are read and how readers move through the site, that platform may set analytics cookies. We configure analytics in aggregate form and do not link individual visitors to identifiable profiles for advertising purposes. Where the analytics platform we use requires consent under ICO guidance, those cookies are only set after you have given consent through the cookie consent control. You can withdraw consent at any time using the same control.
Third-Party Cookies
Some pages may embed content from third-party services, such as font hosting from a typography provider or video embeds from a media platform. Those services may set their own cookies, governed by their own policies. We minimise third-party embeds and review them periodically. Where a third party sets cookies that are not strictly necessary, those cookies are only loaded after you have given consent.
Your Choices
The first time you visit BasePropPro, you should see a cookie consent control that lets you accept, reject or customise non-essential cookies. You can revisit your choice at any time through the same control or by clearing the relevant cookies in your browser settings.
Most modern browsers also let you block or delete cookies, set per-site rules, or open a private browsing window that does not retain cookies between sessions. Detailed instructions are published by the makers of the major browsers, including Google Chrome, Mozilla Firefox, Apple Safari and Microsoft Edge. Blocking strictly necessary cookies will affect site functionality; blocking other categories will not.
You can also opt out of analytics tracking through privacy-focused browser extensions or by enabling the “Global Privacy Control” signal where supported. We honour Global Privacy Control where it is technically feasible.
How Long Cookies Last
Some cookies expire when you close your browser (“session cookies”). Others remain on your device for a set period defined by the cookie itself (“persistent cookies”), typically ranging from a few days to up to twelve months. We aim to keep cookie lifetimes as short as is practical for the purpose they serve. You can manually delete persistent cookies at any time through your browser.
Changes to This Policy
We may update this cookie policy from time to time, for example if we change analytics provider, add a new feature that requires preference storage, or if ICO guidance changes. The “Last updated” date at the top of the page reflects the most recent revision. Where the change is material we will request fresh consent through the cookie consent control.
Contact
Questions about cookies, including requests to view a current technical list of the cookies set on your visit, should be sent through the contact channel published on BasePropPro. For data-protection rights more broadly, please see our Privacy Policy.
© 13 June 2026 BasePropPro — editorial content only. 18+ only. Bet responsibly.